When you want to go beautifully blonde?and go there fast?NEW Blonde Life Cr?me Lightener turns up the power and rockets you to bombshell status in no time flat. With bond-building Arginine and moisture- locking exotic oils, Joico?s fastest lifting cr?me lightener delivers up to 9+ levels of lift and beautiful, shiny- looking hair that will blow you away.

Here?s Why You?ll Love It...
Exotic oils and bond-building Arginine make this next- generation cr?me lightener the perfect blonding choice for on- or off-the-scalp techniques.
? Achieve up to 9+ levels of lift in a flash
? Reduce breakage by 77% in one treatment*
? Strengthens hair to be 4X more resistant to breakage*
? On/Off-scalp application
? Blonde hair becomes lustrous and healthy-looking
? Designed for balayage, freehand and ombr? techniques?with or without foils
? Easy rinsing
? No dedicated developer
Blonde Life Crème Lightener takes you to new heights quickly and safely, delivering consistent, beautiful blondes.Directions:ON-SCALP APPLICATIONMix 1:1 or 1:2 (Quantity of developer may be varied to achieved desired consistency.) Developer: 10 volume (3%) or 20 volume (6%) LumiShine® or Veroxide® developer. 30 volume (9%) & 40 volume (12%) not recommended for use on scalp Process up to 60 minutes.No heat / room temperature onlyOFF-SCALP APPLICATIONMix 1:1 or 1:2 (Quantity of developer may be varied to achieved desired consistency.)Developer: 10 volume (3%), 20 volume (6%), 30 volume (9%), or 40 volume (12%) LumiShine or Veroxide developer. Process up to 60 minutes.No heat / room temperature only